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KlariVis Appoints Growth Marketing Leader Emily Collins as Vice President of Marketing
Collins brings proven experience connecting marketing strategy to business growth as KlariVis expands its reach across community banking
ROANOKE, Va., November 10, 2026 – KlariVis, the data intelligence company built for bankers by bankers, announced the appointment of Emily Collins as Vice President of Marketing on Tuesday. Collins brings extensive experience building growth marketing strategies that connect brand, customer engagement and revenue generation. She joins KlariVis as the company expands the reach of its enterprise banking analytics platform, helping community banks transform fragmented information into a trusted data foundation for better decisions, profitable growth and the responsible use of AI.
Reporting to Chief Revenue Officer Amber Robinson, Collins will lead the company’s marketing strategy, brand development and demand generation efforts, with a focus on strengthening market engagement, supporting sales growth and building lasting relationships with the financial institutions KlariVis serves.
Collins brings nine years of marketing leadership experience, most recently serving as Senior Director of Growth Marketing at Tinuiti, an independent, full-funnel media agency managing approximately $6.5 billion in annualized media investment. At Tinuiti, she led a transformation of the company’s traditional demand generation function into a more strategic, customer-focused growth marketing organization. By aligning marketing programs with the customer journey and business priorities, her team achieved record marketing-sourced pipeline performance.
“We’ve built incredible momentum at KlariVis, and the opportunity ahead of us is even greater,” said Amber Robinson, Chief Revenue Officer of KlariVis. “As we continue to grow, we’re investing in experienced leaders who can help us extend our reach and deepen our impact across community banking. Emily brings a proven ability to connect marketing strategy to business results, along with the creativity, curiosity and leadership to build on what we’ve accomplished. I’m excited to partner with her as we take KlariVis into its next stage of growth.”
For Collins, the opportunity to join KlariVis reflects a shared belief that information creates value when it leads to meaningful action, a principle that also underpins an effective data strategy for community banks.
“What drew me to KlariVis was how closely its mission aligns with the way I’ve always approached marketing,” said Collins. “Having more data doesn’t necessarily mean you’re making better decisions. What matters is understanding what the information is telling you and knowing how to act on it. That’s true in marketing, and it’s certainly true in banking. KlariVis is solving a challenge its founders experienced firsthand, and I’m excited to help more community banks understand what’s possible when they have the clarity and confidence to make better decisions.”
Before beginning her marketing career, Collins served as a Peace Corps volunteer in Yavoriv, Ukraine, where she taught English and developed lasting relationships with her host community. She is fluent in Ukrainian. Collins also spent 14 years as a volleyball official, advancing to the NCAA Division I level, an experience that strengthened her ability to make decisions and lead with confidence under pressure.
Collins is a graduate of the University of North Carolina at Chapel Hill and lives in Roanoke, Virginia, with her husband and their two dogs.
About KlariVis
KlariVis is the data intelligence company built for bankers by bankers. Founded in 2019 by former community bank executives, KlariVis turns the data scattered across a financial institution’s systems into a trusted foundation for better decisions, profitable growth and the responsible use of AI. More than 150 financial institutions rely on KlariVis to understand their performance, uncover opportunities and act with confidence. With more than a third of its employees coming from banking, KlariVis combines firsthand industry experience with the technology and intelligence institutions need to move forward. The company is headquartered in Roanoke, Virginia. Learn more at KlariVis.com.
Media Contact
Andrew Porterfield
Marketing Programs Specialist, KlariVis
andrewporterfield@klarivis.com